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    B4P TRENDS #2-2021: GERMANY AND FOOTBALL – HOW THE MEDIA BENEFIT FROM IT

    The European Football Championship that kicks off today is ray of hope for many football fans. After countless cancelled matches and empty stadiums, the tournament hopes to breathe life back into the…

    Living the dream of freedom and mobility

    Sunsets over the sea, the soothing view of mountains or water – the new issue of ADAC Motorwelt addresses these longings by focusing on a rediscovered vacation trend: camping. Germany’s…

    In-game advertising: BCN partners with Anzu platform

    Another expansion in the digital portfolio: BCN cooperates with Anzu and thus enables a new, innovative advertising solution: In-Game Advertising. This allows advertising companies to integrate their…

    For our Planet launches Klimagazin, a series of special publications

    BurdaVerlag aims to promote sustainability through its own products and services under a publishing brand named ‘For Our Planet’. Kicking off the planned series of special publications is the first…

    FOCUS Special highlights the appeals of Carinthia

    Introducing Carinthia: With a special advertising publication, the upcoming issue of FOCUS will highlight the southernmost state in Austria as both a travel destination and a business location. It…

    Procter & Gamble and Burda launch emotional campaign targeting people over 50

    Procter & Gamble is starting a campaign for the Easter holidays that focuses on happy moments with grandparents as part of its #StrongerTogether initiative. BCN is expanding its comprehensive…

    BCN and onvista media join forces for digital marketing

    From April, BCN shall be responsible for the digital marketing of the finance platform onvista.de and shall therefore complement onvista’s in-house finance marketing with a wide range of customers in…

    Audi redefines luxury with Burda

    A futuristic outlook and redefining the concept of progress – at the launch of the Audi e-tron GT, the company enlisted the aid of BCN and strong BurdaVerlag brands ELLE and ESQUIRE to translate…

    BUNTE quarterly – the new magazine with depth

    After the successful launches of BUNTE REISEN and BUNTE Freude & Stil, BUNTE uses the style of Andy Warhol's People Magazines with the interview magazine BUNTE quarterly. High-quality journalism…

    Einfach. Sicher. Weiter: The new ADAC Motorwelt has arrived!

    The latest edition of the ADAC Motorwelt, which is available for all ADAC members from today, promises a "bright joy". With the current issue, the motor world wants to provide the right inspiration…