SUPERILLU – media home in the eastern part of Germany
SUPERILLU is a magazine for all of Germany, but with a strong focus on the eastern part of Germany. It is deeply rooted in the lives of the people living there. SUPERILLU has presented topics that are close to the people living in the eastern part of Germany since 1990. Readers find topics to which they can relate, including their questions, their celebrities, and their lives. SUPERILLU covers the needs of its readers in this region like no other magazine on the market.
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Main target audience
79,0 % 50 and over
65,0 % Women
68,0 % > 2,000 EUR
79,0 % Sec. School with/without apprenticeship, A levels, no degree
|Frequency of publication||weekly|
|Copy price||2.00 EUR|
|Base price (1/1 4c page)||28,500 EUR1|
|Total readership||1.25 m3|
Detailed readership profile
|14 - 19 years||0,02||2,0||30|
|20 - 29 years||0,07||5,8||44|
|30 - 39 years||0,08||6,6||44|
|40 - 49 years||0,11||9,2||65|
|50 - 59 years||0,21||16,4||88|
|60 - 69 years||0,30||23,6||157|
|70 and over||0,46||36,4||207|
|Secondary school, no professional training||0,09||7,0||93|
|Secondary school, professional training||0,38||30,0||129|
|Secondary school, no A levels||0,57||45,4||153|
|A levels, no degree||0,08||6,2||36|
|A levels, degree||0,12||9,9||53|
|Below 1,000 EUR||0,03||2,7||48|
|1,000 up to below 1,250 EUR||0,07||5,9||172|
|1,250 up to below 1,500 EUR||0,07||5,2||109|
|1,500 up to below 2,000 EUR||0,20||15,9||139|
|2,000 up to below 2,500 EUR||0,22||17,8||155|
|2,500 up to below 3,000 EUR||0,22||17,4||145|
|3,000 EUR and more||0,44||35,2||69|
Express booking possible
Purchase your ad just four days prior to initial publication.
Why choose SUPERILLU?
Advertising in SUPERILLU
- The wide range of topics is unique: home region and world, economy and politics, celebrities, stories about people like you and me, extension section offering advice
- Professional journalism with a tinge of colour from the eastern part of Germany ensures that the content speaks to hearts and minds of readers.
- SUPERILLU is an effective, trustworthy advertising medium.
- In conclusion: SUPERILLU is a critical component of a media plan for all of Germany. With it, your plan can be effective throughout German.