• Brands
  • Advertising Solutions
  • Cases
  • News & Research
  • About BCN
  • SPORTS ILLUSTRATED GERMANY - Because sport is more

    SPORTS ILLUSTRATED is the icon of U.S. sports journalism. Since 1954, the magazine has been the epitome of topical, in-depth and high-quality sports reporting. SPORTS ILLUSTRATED GERMANY will be the first journalistic address for German fans/community of the most popular US sports: American football, basketball, soccer. But: with a German focus, soccer will also play a major role.

    Contact

    Find your point of contact
    Find your point of contact

    Main target audience

    Age

    63,0 % 20 - 49 years

    Gender

    89,0 % Men

    Net Income

    58,0 % > 3.000

    Education

    58,0 % A levels, degree, A levels, no degree

    Key data

    Frequency of publication 6 times p.a. + SWIM
    Publication date Thursday
    Base price (1/1 4c page) 21,500 EUR1
    Print Run 80,0002
    Editorship Christoph Landsgesell
    1 Prices valid from 01.01.2024
    2 Publisher's statement

    Deadlines

    Why SPORTS ILLUSTRATED GERMANY?

  • SPORTS ILLUSTRATED is the only premium sports magazine in the German-speaking market.
  • Diverse: It's not all about soccer.
  • SPORTS ILLUSTRATED GERMANY takes up the spirit of the U.S. edition - with topics ranging from football to basketball, motorsports, golf, athletics, ice hockey and tennis.
  • The magazine gives unique insights into the world of these athletes - on and off the field - and creates the connection between athlete and fan like no other brand
  • Advertise in SPORTS ILLUSTRATED GERMANY

    More than just a sports magazine: SPORTS ILLUSTRATED is unmistakable - as the only multisport magazine in the premium segment on the German-speaking market.

    It is the sports bible - with exclusive insights from writers and journalists who have direct access to the world's biggest sports stars: with a dynamic layout, innovative storytelling and high-quality photo productions that transform the magazine into a coffee table book and collector's item.

    SPORTS ILLUSTRATED is the world's most influential voice in sports journalism, turning sporting events into (cultural) history, athletes into icons for the ages.