BCN managing directors, Burkhard Graßmann and Michael Samak, position and consolidate Burda’s marketer for the future and could win recognized experts for three central management positions.
Susanne Müller (39) will occupy the position of Director Client Services. She has already been responsible for the central interface to more than 3,000 advertising customers from seven industries as deputy director for one year now. At the same time she leads the teams responsible for the industry branches automotive, telco & electronics. Susanne Müller has been working in the agency and media industry for more than 15 years and has been with Hubert Burda Media since 2005. For BCN she initially worked in the regional agency and customer business and then took over various management functions in the central key account management.
Bernd Picker (49) joins BCN on 1 October 2017 and comes from Handelsblatt Publishing Group. He will take over the position of Director Media Sales and will bear responsibility for the interface unit to media agencies. As Sales Director of Iq Media – the central marketer of VHB - he was responsible for the national and international business. Bernd Picker will be responsible for BCN’s four agency locations: Düsseldorf, Hamburg, Frankfurt and Munich. All four agency units have a de-centralized structure and are each managed by a Head of Media Sales.
Mandy Schwab (44) will support the BCN team as Director Next Media starting 1 October 2017. She assumes responsibility for the entire digital marketing service offer of BCN. Mandy Schwab’s former employer was AOL Germany, where she has been responsible for the operative and strategic sales management of the entire portfolio as Sales Director D-A-CH since 2016. Prior to that, she held various sales management positions with Microsoft Deutschland, Axel Springer and Endemol.
"We look forward to welcome our new colleagues – every one of them a recognized sales and marketing expert. This leadership constellation will emphasize even more clearly BCN’s potential vis-á-vis customers and agencies in the competitive environment and consolidate its position as number 1 in the magazine market.” Burkhard Graßmann, BCN Managing Director