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  • instyle.de – Every look a style to shop

    At instyle.de everything revolves around fashion, beauty, street style, lifestyle and stars. Always with the direct shop link.

    What do the stars of the lifestyle scene wear or use? What are the newest, coolest products on the market?

    InStyle presents the trends and makes them immediately available. Also, for the male target group on the channel InStyle MEN and for style-conscious mothers on the channel InStyle Mini&Me.



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    Main target audience


    47,1 % 25 - 59 years


    81,0 % Women

    Net Income

    47,0 % > 3,000 EUR

    AGOF ddf 02/21

    Key data

    Portalname instyle.de
    Unique Users 3.42 m1
    Page Impressions 9.25 m2
    Visits 7.24 m3
    Newsletter subscribers (stand alone) 23,0004
    Facebook Fans 679,0004
    Instagram 247,0004
    Pinterest 206,0004
    Youtube 12,7004
    Video Views 2.52 m4
    1 AGOF ddf 10/21
    2 IVW 11/21
    3 IVW 11/21
    4 January 2021, publisher's statement; video views: december 2020

    Why instyle.de?

  • instyle.de is the digital shopping bible of online lifestyle media brands.
  • instyle.de puts the sought-after InStyle target audience on the web.
  • Fully responsive, endless scrolling and a large-scale front-end layout offer the perfect platform for effective online advertising.
  • instyle.de
  • Advertise on instyle.de

    instyle.de offers 100% brand safety, high-end environments and a pure, lifestyle-focused target audience combined with large-scale, visible display branding formats and native advertising.