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  • TV PICCOLINO

    TV PICCOLINO is a young and modern full-service program guide. New and far more opulent than before is the editorial mantle section. Attractively packaged, the young readership receives current star portraits, news from film and television, cinema and DVD tips. In addition, TV PICCOLINO offers a wide range of advice and service topics. Competent and compact, the readers find the latest trends and information on fashion, beauty, wellness, health, travel, money and law.

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    Key data

    Frequency of publication fortnightly
    Publication date Thursday
    Copy price 1.10 EUR
    Base price (1/1 4c page) 8,080 EUR1
    Copies sold 176,0402
    Total readership 399,8243
    Editorship Britta Behrens
    1 Prices valid from 01.01.2022
    2 IVW II/22
    3 ma 2022 Pressemedien II

    Detailed readership profile

    Gender

    Mill. % Index
    Men 0,18 44,6 91
    Women 0,22 55,4 109

    Age

    Mill. % Index
    14 - 19 years 0,01 3,4 52
    20 - 29 years 0,05 12,7 97
    30 - 39 years 0,06 15,1 100
    40 - 49 years 0,06 15,4 110
    50 - 59 years 0,11 27,9 150
    60 - 69 years 0,06 15,4 103
    70 and over 0,04 10,0 57

    Education

    Mill. % Index
    Comprehensive school 0,01 2,1 52
    Secondary school, no professional training 0,03 8,2 109
    Secondary school, professional training 0,10 24,8 107
    Secondary school, no A levels 0,14 35,3 120
    A levels, no degree 0,07 17,7 104
    A levels, degree 0,05 11,9 64

    Net income

    Mill. % Index
    Below 1,000 EUR 0,02 5,9 107
    1,000 up to below 1,250 EUR 0,01 3,2 95
    1,250 up to below 1,500 EUR 0,01 3,2 67
    1,500 up to below 2,000 EUR 0,06 15,7 137
    2,000 up to below 2,500 EUR 0,04 9,8 86
    2,500 up to below 3,000 EUR 0,06 15,3 128
    3,000 EUR and more 0,19 46,8 91
    ma 2022 Pressemedien II

    Deadlines