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  • MEIN SCHÖNER GARTEN

    MEIN SCHÖNER GARTEN – Europe's biggest garden magazine – is the market leader in gardening magazines. MEIN SCHÖNER GARTEN provides information and inspiration for an active and affluent readership with a wide range of interests.

    Mein schöner Garten Cover

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    Main target audience

    Age

    61,0 % 40 - 69 years

    Gender

    63,1 % Women

    Net Income

    48,5 % > 4,000 EUR

    Education

    31,0 % Secondary school, no A levels

    ma 2021 I

    Key data

    Frequency of publication monthly
    Publication date Thursday
    Copy price 4.20 EUR
    Base price (1/1 4c page) 32,800 EUR1
    Copies sold 214,3392
    Total readership 1.81 m3
    Editorship Wolfgang Bohlsen
    1 Prices valid from 01.07.2022
    2 IVW II/22
    3 ma 2022 Pressemedien II

    Detailed readership profile

    Gender

    Mill. % Index
    Men 0,67 36,9 75
    Women 1,14 63,1 124

    Age

    Mill. % Index
    14 - 19 years 0,05 2,6 40
    20 - 29 years 0,06 3,6 27
    30 - 39 years 0,18 10,1 67
    40 - 49 years 0,24 13,5 96
    50 - 59 years 0,46 25,3 136
    60 - 69 years 0,40 22,2 148
    70 and over 0,41 22,7 129

    Education

    Mill. % Index
    Comprehensive school 0,03 1,6 39
    Secondary school, no professional training 0,07 3,9 52
    Secondary school, professional training 0,42 23,3 100
    Secondary school, no A levels 0,56 31,0 105
    A levels, no degree 0,27 14,7 86
    A levels, degree 0,46 25,5 137

    Net income

    Mill. % Index
    Below 1,000 EUR 0,02 1,2 21
    1,000 up to below 1,250 EUR 0,03 1,6 47
    1,250 up to below 1,500 EUR 0,05 2,7 57
    1,500 up to below 2,000 EUR 0,14 7,9 69
    2,000 up to below 2,500 EUR 0,16 8,8 77
    2,500 up to below 3,000 EUR 0,20 10,9 91
    3,000 EUR and more 1,21 66,9 130
    ma 2022 Pressemedien II

    Deadlines

    Why choose MEIN SCHÖNER GARTEN?

  • MEIN SCHÖNER GARTEN is the largest magazine in Europe for gardening
  • MEIN SCHÖNER GARTEN is a high-quality resource thanks to its high editorial standards and well-researched expertise with more than 50 years of experience.
  • MEIN SCHÖNER GARTEN boasts a strong readership of 1.81 million (ma 2022 II)
  • Gallery

    Advertising in print media of MEIN SCHÖNER GARTEN

    Take advantage of all the benefits of a special interest magazine and a publication with a broad readership. A top-quality target audience with high readership loyalty, paired with wide circulation and good economies of scale, make MEIN SCHÖNER GARTEN the perfect advertising medium for all aspects of gardening.