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  • DIE NEUE FRAU - fascinates with young and modern topics

    DIE NEUE FRAU is a modern magazine for women. The editorial staff combines the reading interest in typical yellow topics with service-oriented factual topics and the fun of riddles in one issue. DIE NEUE FRAU offers all topics that interest women in a compact and quickly consumable presentation.

    DIE NEUE FRAU is a successful mix of entertainment, reports on current affairs, competent advice and factual information.

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    Key data

    Frequency of publication weekly
    Publication date Wednesday
    Base price (1/1 4c page) 5,580 EUR1
    Copies sold 74,9482
    Total readership 143,4613
    Editorship Roland Hag
    1 Prices valid from 01.01.2024
    2 IVW IV/23
    3 ma 2023 Pressemedien II

    Detailed readership profile

    Gender

    Mill. % Index
    Men 0,01 6,6 13
    Women 0,13 93,4 184

    Age

    Mill. % Index
    14 - 19 years 0,00 0,4 6
    20 - 29 years 0,01 4,6 35
    30 - 39 years 0,01 4,5 30
    40 - 49 years 0,01 4,2 30
    50 - 59 years 0,02 12,7 69
    60 - 69 years 0,04 31,0 202
    70 and over 0,06 42,6 239

    Education

    Mill. % Index
    Comprehensive school 0,00 0,4 9
    Secondary school, no professional training 0,02 13,8 208
    Secondary school, professional training 0,04 30,0 128
    Secondary school, no A levels 0,05 35,3 119
    A levels, no degree 0,02 13,2 76
    A levels, degree 0,01 7,4 39

    Net income

    Mill. % Index
    Below 1,000 EUR 0,01 6,4 112
    1,000 up to below 1,250 EUR 0,01 4,7 132
    1,250 up to below 1,500 EUR 0,01 3,9 89
    1,500 up to below 2,000 EUR 0,03 18,2 167
    2,000 up to below 2,500 EUR 0,03 23,6 207
    2,500 up to below 3,000 EUR 0,03 17,7 156
    3,000 EUR and more 0,04 25,6 48
    ma 2023 Pressemedien II

    Deadlines