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  • CITTADINO MOTORWAY - Advertising on the motorway ensures visibility and has branding effects

    CITTADINO highway

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    Why CITTADINO MOTORWAY?

  • Gas station network with the widest coverage in Germany with 147 million advertising contacts per month
  • With our Motorway Channel exclusively at the Tank & Rast facilities, you can reach your target group on over 5.500 high-quality screens at over 370 locations.
  • Uniform national coverage at high-frequency locations guarantees a very large reach. On average 1.3 million people visit the Tank & Rast facilities per location and year.
  • High contact numbers due to a dwell time of Ø 13.2 minutes as well as different loops.
  • Reach a target group that is focused on sustainability! Tank & Rast is a pioneer in electromobility and has created the largest interconnected fast-charging network in Germany.
  • Attractiveness of service areas: Surveys show that over 95% of customers are highly satisfied to satisfied with the overall offering. Constant innovations and structural modernization help to ensure that the attractiveness of the offering remains high and continues to be appreciated by customers.
  • The German government's Energy Saving Ordinance (EnSikuMaV), which has been in effect since September 1, 2022, has no effect on the screens marketed by BCN and operated by CITTADINO.
  • Advertise on CITTADINO MOTORWAY Channel

    Your campaign can be controlled both nationally as well as regionally and can be updated on short notice. The screens can be booked programmatically. Moreover: There is the possibility of weather targeting. Local advertising that matches the weather situation increases the return on investment (ROI) for drinks, food, accessories and lifestyle items.