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  • BILD WOCHE

    More advice - more action - more tips for every day – that´s BILD WOCHE. This guarantees on the one hand high utilizable value by detailed advisors with hints and information to all ranges of daily life, on the other hand exciting entertainment by "stories, which life writes", which are always connected to an expert advice.

    In addition to the beloved TV program, BILD WOCHE presents over 120 tips in a special bar on the seven days of the week. This is exciting background information about the stars, well-founded service tips as a supplement or small fun elements for the TV break.

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    Key data

    Frequency of publication weekly
    Publication date Thursday
    Copy price 1.59 EUR
    Base price (1/1 4c page) 8,680 EUR1
    Copies sold 52,0762
    Total readership 399,4923
    Editorship Britta Behrens
    1 Prices valid from 01.01.2022
    2 IVW II/22
    3 ma 2022 Pressemedien II

    Detailed readership profile

    Gender

    Mill. % Index
    Men 0,15 38,4 78
    Women 0,25 61,6 121

    Age

    Mill. % Index
    14 - 19 years 0,01 3,3 51
    20 - 29 years 0,06 15,0 113
    30 - 39 years 0,04 9,1 60
    40 - 49 years 0,03 7,2 51
    50 - 59 years 0,09 23,7 128
    60 - 69 years 0,06 15,8 106
    70 and over 0,10 25,8 147

    Education

    Mill. % Index
    Comprehensive school 0,01 2,3 57
    Secondary school, no professional training 0,05 11,6 154
    Secondary school, professional training 0,13 32,1 138
    Secondary school, no A levels 0,13 33,7 114
    A levels, no degree 0,05 13,1 77
    A levels, degree 0,03 7,3 39

    Net income

    Mill. % Index
    Below 1,000 EUR 0,01 3,5 64
    1,000 up to below 1,250 EUR 0,02 4,7 139
    1,250 up to below 1,500 EUR 0,02 6,2 130
    1,500 up to below 2,000 EUR 0,09 21,4 187
    2,000 up to below 2,500 EUR 0,05 13,1 114
    2,500 up to below 3,000 EUR 0,05 11,4 96
    3,000 EUR and more 0,16 39,5 77
    ma 2022 Pressemedien II

    Deadlines