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  • BILD WOCHE

    More advice - more action - more tips for every day – that´s BILD WOCHE. This guarantees on the one hand high utilizable value by detailed advisors with hints and information to all ranges of daily life, on the other hand exciting entertainment by "stories, which life writes", which are always connected to an expert advice.

    In addition to the beloved TV program, BILD WOCHE presents over 120 tips in a special bar on the seven days of the week. This is exciting background information about the stars, well-founded service tips as a supplement or small fun elements for the TV break.

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    Key data

    Frequency of publication weekly
    Publication date Thursday
    Base price (1/1 4c page) 9,430 EUR1
    Copies sold 44,0042
    Total readership 363,7153
    Editorship Britta Behrens
    1 Prices valid from 01.01.2024
    2 IVW IV/23
    3 ma 2023 Pressemedien II

    Detailed readership profile

    Gender

    Mill. % Index
    Men 0,12 32,4 66
    Women 0,25 67,6 133

    Age

    Mill. % Index
    14 - 19 years 0,00 1,0 15
    20 - 29 years 0,02 6,1 47
    30 - 39 years 0,03 9,4 62
    40 - 49 years 0,04 10,8 78
    50 - 59 years 0,07 20,1 110
    60 - 69 years 0,09 24,2 158
    70 and over 0,10 28,3 159

    Education

    Mill. % Index
    Comprehensive school 0,00 0,1 3
    Secondary school, no professional training 0,02 5,8 88
    Secondary school, professional training 0,11 31,1 133
    Secondary school, no A levels 0,11 31,0 105
    A levels, no degree 0,05 14,1 81
    A levels, degree 0,06 17,8 94

    Net income

    Mill. % Index
    Below 1,000 EUR 0,02 5,5 97
    1,000 up to below 1,250 EUR 0,02 6,5 184
    1,250 up to below 1,500 EUR 0,01 3,2 74
    1,500 up to below 2,000 EUR 0,03 7,4 68
    2,000 up to below 2,500 EUR 0,06 17,0 149
    2,500 up to below 3,000 EUR 0,03 9,4 83
    3,000 EUR and more 0,19 51,0 97
    ma 2023 Pressemedien II

    Deadlines